Limdesk CRM (English)

Rapid Growth and Promising Results

Launched on September 1, 2014, Limdesk has quickly gained traction in the customer support software industry. The company, backed by 2 million PLN from Giza Polish Ventures, has already achieved impressive milestones in just a few months.

As of now, Limdesk boasts:

• 26,000 freemium business users

• 48,000 registered email accounts

• 110,000 email messages processed

• 22,000 customer service issues resolved

These numbers highlight the startup’s rapid expansion and its growing adoption by businesses.

What Is Limdesk?

Limdesk is a customer service management platform designed to integrate various communication channels into one simple system. It caters primarily to small and medium-sized businesses as well as entrepreneurs looking for an efficient support tool.

The service offers:

• A free plan for up to two users

• A premium version priced at $5 per user/month ($3 per month if billed annually)

By simplifying customer communication, Limdesk aims to compete with larger platforms while remaining affordable and user-friendly.

Interview with Limdesk Co-Founder, Szymon Piekarz

To better understand the story and vision behind Limdesk, we spoke with Szymon Piekarz, one of its co-founders.

How Did Limdesk Begin?

The company was founded in 2010. According to Piekarz, he and his partner, Grzegorz Siehień, initially set out to create a project that would allow any web application to integrate phone services.

This earlier project, which was also covered on Antyweb, aimed to build a virtual phone exchange, similar to Twilio. However, at the time, the Polish market was not ready for this kind of solution.

Realizing this, they shifted towards developing business software that would use phones in a more practical way. This led to their first customer service management system, bok365.pl (now pl.prolimdesk.com).

While this system was initially targeted at small and medium businesses, it unexpectedly attracted larger corporations with at least a dozen employees. However, their goal remained the same—to create a solution specifically for small businesses.

Why Was Limdesk Created?

After analyzing user behavior, the team discovered why some businesses were reluctant to use their previous system.

They identified key challenges faced by users and, as a result, created Limdesk.com, designed around three core principles:

1. Simplicity – A clean and easy-to-use interface

2. All-in-One Communication – Chat, phone, email, and social media in one place

3. Affordability – A free version for small businesses

Limdesk was built specifically to address the real needs of small businesses. It is not based on an imposed vision of what they need, but on the insights gathered from direct interaction with entrepreneurs.

How Did Limdesk Grow So Quickly?

Limdesk was designed to fit naturally into a company’s workflow without forcing businesses to change their existing communication methods.

Instead of replacing established customer service habits, Limdesk enhances them, making it easy to:

• Capture important details

• Scale support teams without extensive training

• Improve response times

This approach resonated with businesses. Just three days ago, Limdesk had 22,000 users, and today it has already reached 26,000.

Factors Behind the Growth

• A high-quality product that users appreciate

• A global mindset from the beginning

• Support for multiple languages, currently nine, including Chinese

Despite launching the Chinese-language version only recently, five percent of Limdesk’s users are already from China, demonstrating the universal demand for such a solution.

Expanding Internationally

Unlike traditional expansion strategies, Limdesk was built for international markets from the start.

Currently, only ten percent of Limdesk’s users are from Poland—the majority come from other countries.

The solution is universal, so there is no need to establish physical offices or sales networks abroad. Instead, the company focuses on localizing content—translating knowledge bases, tutorials, and customer support materials into each language.

By adapting marketing and support for different regions, Limdesk ensures a seamless experience for users worldwide.

Is Limdesk Profitable? What Comes Next?

At this stage, profitability is not the main focus. The company follows a model that requires time to scale. The primary objective is to build a strong user base and optimize conversion rates.

Current and Future Goals

• Short-term – Reach 100,000 users, a milestone expected to be achieved soon

• Long-term – Achieve one million freemium users

With transparent pricing and a straightforward upgrade model, Limdesk is confident in its ability to convert free users into paying customers over time.

Why Enter a Competitive Market?

Limdesk is not the only customer service platform—solutions like Zendesk, Freshdesk, and Zoho already exist. However, Piekarz believes there is a major gap in the market.

Most existing tools are too complex and expensive for small businesses and entrepreneurs.

Key Differentiators

• Simple and intuitive design

• Lower cost compared to competitors

• Unique features, such as fully integrated website phone support

Final Thoughts

Limdesk has already proven its value in a highly competitive market.

With strong early adoption, a scalable freemium model, and a global strategy, it has the potential to become a leading customer support platform for small businesses.

The challenge now lies in converting free users into paying customers and continuing to expand internationally, but given its rapid growth, Limdesk appears to be on the right track.

Back in 2014, Limdesk caught the attention of TechCrunch, making its debut as a promising alternative to traditional customer support software. The Polish startup set out to provide small businesses with an intuitive and accessible solution for managing customer interactions across multiple channels. With a focus on simplicity and ease of use, Limdesk positioned itself as a competitor to established platforms like Zendesk and Freshdesk—without the added complexity.

Limdesk may not literally put support agents in a box (thankfully!), but it does aim to simplify customer support for businesses.

This Poland-based platform allows companies to manage customer interactions across multiple channels, including phone support, live chat, and social media. Designed with small businesses in mind, Limdesk offers an easy-to-use alternative to more complex systems. The service is free for up to two users and supports multiple languages, including Spanish, Portuguese, French, and Italian.

Founded by Szymon Piekarz and Grzegorz Siehieł, Limdesk secured $650,000 in seed funding from Giza Ventures. While the platform originally launched in 2010, it only recently came out of beta in 2014 and quickly gained traction. By the time of its TechCrunch Disrupt London appearance, it had already amassed around 22,000 users, both free and paid.

The main goal? To provide small business owners with an intuitive support solution that doesn’t require them to overhaul their current processes. “We’re offering an easy solution that can be used by anyone without changing their current behavior,” explained Piekarz.

Looking ahead, the company planned to focus on helping small businesses streamline their support operations while steadily growing its user base. “Our plan for the next months is to take care of small business entrepreneurs, solve their problems, and work towards our main goal of reaching a million users,” Piekarz added.

By keeping things simple, accessible, and cost-effective, Limdesk hoped to carve out its place in the crowded customer support software market.